City Girl Life

City Girl Life (originated as Disney City Girl) was a simulation game on Facebook developed by Disney before Rockyou acquired it to operate it. The player will be dressing her girl in different ways for different occasions, decorating her home and completing all her work at home and the job place. The game will be similar to dressing up your Barbie doll.

While I was working here with the content team in San Francisco and Art team in Bengaluru, I had to ensure that the game operated well - with the operation team in Bangkok - and generated revenues as projected. Through data mining tools like Cloudera Impala and Elasticsearch, I was able to set up an annual content plan to increase 2017 gross revenue from the projection by +0.86%, totaling around $1.66M. In addition, the average MAU decline rate was improved from -5% to -3%.